Privacy Policy

1. Information We Collect

Information You Provide Directly

• Name, email address, telephone number, mailing address
• Pet name, species, and reason for visit
• Information submitted through contact or appointment forms
• Communications, comments, requests, and customer-service messages
• Any other information you choose to provide

Please do not submit sensitive personal information through general website forms. We do not intend to collect Social Security numbers, government ID numbers, account passwords, or complete payment-card numbers through general contact or appointment forms.

Information Collected Automatically

When you visit the Website, we and our service providers may automatically collect:

• IP address, browser and device type, operating system
• Referring and exit pages, pages viewed, links clicked
• Date, time, and duration of visits
• Approximate location derived from IP address
• Cookie identifiers and similar technical data

Information From Other Sources

We may receive information from analytics providers, social media platforms, scheduling or customer-management platforms, referral partners, and publicly available sources.

2. How We Use Information

• Operate, maintain, secure, and improve the Website
• Respond to questions, requests, and appointment inquiries
• Provide customer support and service notices
• Send marketing communications where permitted by law
• Measure Website traffic, performance, and engagement
• Detect, investigate, and prevent fraud, abuse, and unlawful activity
• Comply with legal, regulatory, accounting, and tax obligations
• Establish, exercise, or defend legal claims

We may combine information collected through the Website with information obtained through other interactions with you. We also maintain consent, suppression, form-submission, security, and compliance records.

3. Cookies and Similar Technologies

The Website may use cookies and similar technologies including:

• Essential cookies, security, forms, navigation, and core functions
• Preference cookies, remember settings and selections
• Analytics cookies, understand Website traffic and usage
• Advertising cookies, measure campaigns or support remarketing

You can control cookies through your browser settings. Blocking cookies may affect Website functionality. Where legally required, we will process supported universal opt-out preference signals such as Global Privacy Control.

4. Analytics and Advertising

We may use third-party analytics and advertising services including Google Analytics and Google Ads. These services may use cookies or pixels to collect information about Website activity and measure traffic, engagement, and advertising effectiveness. You may manage preferences through the applicable provider or your browser settings.

5. How We Disclose Information

Service Providers

We may disclose information to vendors performing services for us including website hosting, analytics, email delivery, scheduling, security, and technical support. Our website developer and marketing provider, 207 Marketing, may access Website data as a service provider to host, maintain, troubleshoot, or support the Website. These providers process information only as needed for business purposes.

Legal and Safety Reasons

We may disclose information to comply with law or legal process, protect the rights and safety of our business or others, detect or prevent fraud or unlawful activity, or enforce our agreements and policies.

Business Transactions

Information may be disclosed or transferred as part of a merger, acquisition, sale of assets, or similar business transaction.

With Your Direction or Consent

We may disclose information when you request, authorize, or consent to it. We do not sell personal information for money. Certain advertising or analytics activities may be considered a "sale" or "sharing" under some state privacy laws, and eligible individuals may have the right to opt out.

6. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, providing services, maintaining records, resolving disputes, enforcing agreements, and satisfying legal and security obligations. We do not store medical records through this website; all patient health records are maintained through our practice management system. We may retain aggregated or deidentified information that cannot reasonably be linked to an individual.

7. Data Security

We use reasonable administrative, technical, and physical safeguards appropriate for the nature of the information we handle. No website, network, or electronic transmission is completely secure. We cannot guarantee absolute security, and you provide information electronically at your own risk.

8. Your Privacy Choices

Depending on your location and applicable law, you may have the right to:

• Request access to or correction of personal information we hold about you
• Request deletion of personal information
• Request a portable copy of certain personal information
• Opt out of sales, sharing, or targeted advertising
• Withdraw consent where processing is consent-based
• Appeal a decision concerning a privacy request

These rights are not absolute and exceptions may apply. To submit a request, contact us using the information in Section 17 below. Please include your name, contact information, state of residence, and a description of your request. Where permitted, an authorized agent may submit a request on your behalf.

9. Marketing Communications

You may unsubscribe from promotional emails using the unsubscribe link in the message or by contacting us. You may continue to receive non-promotional communications about appointments, services, or legal matters. You may opt out of marketing text messages by replying STOP. Consent to receive automated marketing messages is not a condition of receiving veterinary services.

10. Third-Party Websites and Embedded Content

The Website links to or includes content from third parties including Google Maps, Facebook, Otto by TeleVet (chat widget), and our online pharmacy (Covetrus at jordanbayvet.covetruspharmacy.com). Third parties may collect information when you interact with their content. Their privacy practices are governed by their own policies. We encourage you to review those policies before providing information.

11. Children's Privacy

The Website is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided information through the Website, please contact us so we can review and, where appropriate, delete it.

12. Users Outside the United States

The Website is operated from the United States. If you access it from another country, your information may be transferred to and processed in the United States. Privacy laws in other jurisdictions may differ from those where you live.

13. State-Specific Privacy Disclosures

Certain U.S. state privacy laws apply only to businesses that meet defined thresholds. If an applicable law covers us, residents of that state may exercise available rights as described in Section 8. Categories of personal information we may collect include identifiers, customer records, commercial information, internet or electronic activity, approximate geolocation information, and inferences derived from other information. We do not knowingly sell or share for targeted advertising the personal information of individuals under 16.

14. Accessibility of This Notice

We seek to make this Privacy Policy and our privacy-request process accessible to people with disabilities. If you have difficulty accessing this notice or submitting a request, contact us and tell us the communication method or format that would help. Our broader accessibility practices are described in our Accessibility Statement.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. The revised policy will be posted on this page with an updated "Last Updated" date. Your continued use of the Website after an update is subject to the revised Privacy Policy.

16. Do Not Track and Global Privacy Control

We recognize and honor the Global Privacy Control (GPC) signal. When we receive a GPC signal from your browser, we treat it as a request to opt out of the sale or sharing of personal information and of targeted advertising for that browser, and we apply it to your account if you are signed in.

We do not respond to Do Not Track browser signals, because no common industry standard for interpreting them has been adopted. We do honor the Global Privacy Control signal as described above.

17. Contact Us

For questions about this Privacy Policy or to submit a privacy request: